“. . . there are literally tens of millions of volunteers in organizations of all sizes who would benefit from this book. . . This book will help to avoid the “trial and error” approach I see most organizations making as they attempt to raise funds through events . . . should be read by any professional fundraiser or by anyone who is in charge of their local charity fundraiser. It should become a part of the library of anyone who aspires to be proficient at this important part of charity work.“–Alan Wentz, former chief conservation officer, Ducks Unlimited Inc.
Rob Bruno of the Foundation Center, New York, calls Money for the Cause, “…a comprehensive guidebook intended for novice and veteran event planners seeking to raise net revenue through fundraising events.” –October 17, 2012 (Click here for the full review)
“I have always had the greatest respect and admiration for Rudy Rosen, the Master Fundraiser. This book is a trove of his experiences which can help and heighten our effectiveness in financing our efforts” —Dr. J. Blanton Belk, Jr., founder and chairman emeritus of Up With People, Inc.
“Rosen is well-qualified to write this book as he has served in various leadership roles that provide an important reservoir of nonprofit experience and fundraising acumen.” —Larry Schweiger, president, National Wildlife Federation
“Rosen’s book is essential for any event fundraiser. Perfect for those who are new to fundraising, it walks through every aspect of planning and executing a successful event. It’s also a great asset to anyone running a fundraising event who has been challenged to raise more. Rosen illuminates how the details can make or break your event. He lays out how to maximize donations by focusing on your donor mix and layering on varied and numerous opportunities to give. His years of experience help you avoid the pitfalls and develop a successful event aligned with your mission and supporters.” —Nancy J. Painter, vice president of executive search, Olive Grove Consulting
“In this book, Dr. Rosen explains in a very understandable, clear, and concise way precisely what to do, what not to do, how to do and how not to do the myriad things needed to translate a worthy cause into a successful social force. It should be considered mandatory reading for all organizational volunteers, as well as their higher-level professional staff. This book is based on Rosen’s lengthy career in the non-profit world. It is this decades-long experience that has provided the real world examples that are used to enlighten the reader and, hopefully, preclude the many kinds of mistakes that so often happen. Truly, this book represents a roadmap through the minefields faced when well-intentioned amateurs attempt to function in a complex and at times litigious society. I had the pleasure of working with Dr. Rosen at a non-profit organization where he was the Executive Director and I was the Director of Publications. He successfully worked with a diverse board of directors on one hand, and with an extensive professional staff on the other. This book offers the reader unprecedented insight into the lessons Dr. Rosen and others around him learned on a day-to-day basis as all involved helped move the organization forward at the global level. Although Dr. Rosen is at home in academic settings, this book is a testament to what he also learned while literally in the trenches of the non-profit organizational world. In other words, he’s been there, done that and now shares all of those valuable experiences with the rest of the world.” —Steve Comus, director of publications, Safari Club International; author; and award-winning photo-journalist